To launch or optimise your brand, it's important to understand your target market, define your goals and purpose before you move forward. By performing extensive product research and setting your brand strategy, I help you create new digital experiences that focus on your customers' needs and turn your existing products into leading products. I will strengthen the relationship between your users and your digital product or service, with a clear focus on functionality and a strong user experience.
To boost your business, I love to create a consistent visual identity that instils credibility through every touchpoint. With a combination of design, messaging and positioning, we’ll develop a visual identity system and create unique stationery, typography, colour palettes, advertising, icons, patterns and more, all tying your brand together.
Marketing is one of your brand's most powerful weapons, and I can help improve the way you use this to your advantage. By developing a strong online strategy that might include social media, paid advertising and a content strategy, I aim to spread your brand's story and reach your target audience. This strategy will help you set defined goals and reach your key performance indicators (KPIs), including brand engagement, new leads, new customers acquired, lifetime customer value, and referrals.
A solid brand identity is a good start to help you get the word out, but you'll still need a high-performing website to turn your target audience into paying customers. I will help uncover the best visual direction to move in and then build a beautiful and responsive website that positions your product as a necessity and closes more sales than your best salespeople. Whether it's a simple site that functions as your business' digital signpost, or the whole works with an online shop, blog, chatbot and more, we'll discover what your brand need.
One of my favorite things about this job is the variety, in clients and projects. So whether you’re a multi-national behemoth or a team that can all fit into a mid-size sedan, get in touch and tell me what you have in mind — I can’t wait to hear all about it!Get in touch